When we launched the official website for Digital Marketing Agency, we were excited to see it go live. As a digital marketing agency, we understand the importance of visibility—especially on Google. But to our surprise, even after submitting our sitemap and setting everything up, our website wasn’t getting indexed by Google.
This is our real experience, what went wrong, how we fixed it, and what we learned. If you’re facing similar issues, this blog is for you.
The Problem: Website Not Indexed
After launching the site, we submitted the URL and sitemap to Google Search Console, expecting it to be crawled and indexed within a few days. But days passed, and when we searched for our site on Google, it didn’t appear—not even the homepage.We checked Google Search Console and saw this frustrating message: “URL is not on Google.”
The Errors We Discovered
We dug deeper and found a few key problems:
- The robots.txt file is incorrect. It was unwittingly preventing the site from being crawled by search engine bots.
- Pages had ‘noindex’ tags – Some of our pages were marked to not be indexed.
- Sitemap submission issues – Our sitemap had incorrect URLs and wasn’t properly submitted.
- Crawling errors: Temporary misconfigurations caused some URLs to return server errors.
How We Fixed It
We took a step-by-step approach to solve the issue:
- Updated the robots.txt file .We allowed all search engine bots by editing the file correctly.
Ensure fast and reliable hosting to avoid downtime. - Removed ‘noindex’ tags. We checked every page and ensured they had the proper meta tags for indexing.
- Fixed the sitemap: We created a clean XML sitemap with Yoast SEO and manually tested it before submitting it once more to Google Search Console.Resolved crawl errors.
- We fixed broken links and server issues so Google could access every important page. Requested indexing manually,We requested that key pages be indexed using Search Console’s URL inspection tool.
- It Happened Again – What We Missed
Just when we thought everything was fine, we noticed that indexing was still inconsistent. Some fixes were working, but new updates weren’t being picked up.
What was wrong this time?
- We had a redirect loop on one of the main pages.
- Googlebot was being blocked due to temporary hosting issues.
- We found and corrected those, then resubmitted the URLs. Finally, Google started indexing our pages correctly.
- Key Lessons We Learned
Don’t assume your site is indexed just because it’s live. - Regularly monitor Google Search Console for issues.
- Check all technical SEO basics—robots.txt, meta tags, sitemaps, and crawl errors.
- Be patient but proactive. Sometimes it takes a few tries.
- Use tools like Screaming Frog or Ahrefs to run deep site audits.
Tips for Website Owners Facing Indexing Issues:
✅ Create a sitemap and submit it using Google Search Console.
✅ To examine particular pages, use the URL Inspection tool.
✅ Avoid using “noindex” accidentally.
✅ Fix crawl and server errors immediately.
✅ Ensure fast and reliable hosting to avoid downtime.
Conclusion:
At Digital Marketing Agency, even as experts in digital visibility, we faced the same issues many website owners do. But by staying persistent, methodical, and learning from each mistake, we finally solved it.
If you’re struggling with Google indexing, don’t panic. Check the basics, stay patient, and keep optimizing.
Need help with SEO or indexing issues? Contact us today and let Fusion Digital Marketing Agency make sure your website gets the visibility it deserves.